Field Marketing Manager

Overview:

We’re seeking a highly collaborative and sales-oriented Field Marketing Manager to drive pipeline and revenue growth by planning and executing regionally aligned marketing programs that support sales objectives. This role acts as the bridge between sales, marketing, and partners—translating corporate messaging into high-impact, localized campaigns that accelerate demand, engagement, and conversion.

The ideal candidate is comfortable operating in fast-paced, matrixed environments and brings a data-driven, execution-focused, and outcome-oriented mindset. This position reports to the Head of Sales Africa and supports country operations within the Sales business unit.

The Field Marketing Manager is responsible for developing and executing regional demand generation initiatives aligned to sales priorities and revenue targets. The role partners closely with sales leadership, centralized marketing teams, and alliance/channel partners to create impactful campaigns, events, and partner initiatives that drive measurable business outcomes across Nigeria.

At TeKnowledge, your work makes an impact from day one. We partner with organizations to deliver AI-First Expert Technology Services that drive meaningful impact in AI, Customer Experience, and Cybersecurity. We turn complexity into clarity and potential into progress—in a place where people lead and tech empowers.

You’ll be part of a diverse and inclusive team where trust, teamwork, and shared success fuel everything we do. We push boundaries, using advanced technologies to solve complex challenges for clients around the world.

Here, your work drives real change, and your ideas help shape the future of technology. We invest in you with top-tier training, mentorship, and career development—ensuring you stay ahead in an ever-evolving world.

Why You’ll Enjoy It Here:
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Be Part of Something Big – A growing company where your contributions matter.
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Make an Immediate Impact – Support groundbreaking technologies with real-world results.
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Work on Cutting-Edge Tech – AI, cybersecurity, and next-gen digital solutions.
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Thrive in an Inclusive Team – A culture built on trust, collaboration, and respect.
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We Care – Integrity, empathy, and purpose guide every decision.

We’re looking for innovators, problem-solvers, and experts ready to drive change and grow with us.

We Are TeKnowledge. Where People Lead and Tech Empowers.

Responsibilities:
• Plan, execute, and optimize field marketing programs aligned to regional sales priorities and revenue targets
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Drive pipeline creation through events, campaigns, account-based marketing (ABM), and partner-led initiatives
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Localize global marketing campaigns to ensure regional relevance and impact
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Partner closely with regional sales leadership to define go-to-market priorities, target accounts, and campaign focus
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Support sales teams with event follow-up strategies, campaign briefs, and sales enablement assets
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Act as a strategic advisor to sales on marketing-driven growth opportunities
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Own end-to-end execution of field events, including executive roundtables, customer workshops, industry conferences, partner events, and roadshows
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Ensure events deliver measurable outcomes, including pipeline growth, meetings, product adoption, and upsell opportunities
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Manage event calendars, logistics, vendors, and budgets
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Collaborate with alliance and channel partners on joint marketing initiatives
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Execute co-branded campaigns that leverage partner networks to expand reach and credibility
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Align partner marketing activities with regional and corporate priorities
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Track, analyze, and report on campaign performance, including pipeline, revenue influence, and engagement metrics
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Use data and insights to continuously improve program effectiveness
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Clearly communicate campaign impact to marketing and sales leadership
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Work closely with centralized marketing teams, including campaigns, digital, content, and PR, to ensure alignment and consistency
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Coordinate with operations teams to ensure accurate attribution and reporting
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Support and lead country operations initiatives as part of a people management role

Qualifications:
• 5–9 years of experience in field marketing, demand generation, or related B2B marketing roles
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Bachelor’s degree required, preferably in Marketing
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Master’s degree preferred
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Technical degree preferred
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Professional proficiency in English required
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Professional proficiency in local language required
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Strong collaboration and stakeholder management skills
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Sales-oriented mindset with a strong, proactive personality
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Comfortable working in fast-paced, matrixed environments
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Data-driven, execution-focused, and outcome-oriented approach
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Strategic thinker with strong tactical delivery skills
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Experience supporting regional sales teams and executing integrated marketing programs
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Proven ability to manage events, campaigns, and partner marketing initiatives end-to-end