Digital Marketing Associate

We are recruiting on behalf of our client, a leading entertainment and streaming platform, for the position below:

Job Title: Digital Marketing Associate

Location: Victoria Island, Lagos

Work Mode: Hybrid – 3 days onsite, 2 days remote

Work Hours: Monday – Friday

Job Summary:

The Digital Marketing Associate will support the Digital Marketing Manager in executing online marketing initiatives aimed at increasing brand visibility, audience engagement, and platform growth. The role involves hands-on content creation, social media management, campaign monitoring, and data-driven insights to help strengthen connections with audiences across Nigeria and the diaspora.

Key Responsibilities:
• Assist in planning and implementing marketing campaigns across social media, email, and digital advertising channels.
• Create engaging digital content including text, graphics, and videos for platforms such as Instagram, TikTok, X (Twitter), and YouTube Shorts.
• Manage social media schedules, monitor audience engagement, and respond to community interactions.
• Track campaign performance, compile reports, and provide actionable insights for optimization.
• Conduct research on industry trends, competitor activity, and emerging digital marketing practices.
• Support paid advertising initiatives, including Meta Ads, Google Ads, and remarketing campaigns.
• Assist in email marketing campaigns, including drafting newsletters and segmenting audiences.
• Collaborate with design and content teams to maintain brand consistency across all digital assets.
• Prepare presentations, marketing materials, and performance summaries as needed.
• Perform other duties assigned by management.

Qualifications & Experience:
• Bachelor’s degree in Marketing, Mass Communication, or related field.
• 2–3 years of experience in marketing, communications, or related roles.
• Experience in the entertainment, media, or online streaming sectors is an advantage.

Core Skills & Competencies:
• Strong written and verbal communication, with storytelling skills.
• Creative thinking and ability to generate innovative marketing ideas.
• Proficiency in digital marketing tools (Google Analytics, Meta Business Suite, Mailchimp/Klaviyo).
• Basic understanding of SEO and content optimization principles.
• Ability to work collaboratively in a team and independently manage tasks.
• Attention to detail, time management, and adaptability in fast-paced environments.
• Familiarity with Canva or Adobe Creative Suite is desirable.
• Awareness of trends in online streaming and digital audience engagement.

General Conditions
• Remuneration: N350,000

Pay: ₦350,000.00 per month

Work Location: Hybrid remote in Lagos