Job Description
WORKPEDIA JOB ALERT
Position: Offline/Digital Marketing Manager (Business Development)
Industry: Spa / Wellness
Employment Type: Full-Time (Hybrid)
Salary: ₦150,000 (Monthly)
Location: Ikeja, Lagos
Job Summary A fast-growing spa and wellness brand in Ikeja is seeking a creative and results-driven Offline/Digital Marketing Manager (Business Development) to drive customer acquisition, increase brand visibility, and grow revenue through both physical and digital channels.
The ideal candidate will combine traditional marketing strategies with digital execution to attract, engage, and convert clients.
Key Responsibilities1. Marketing Strategy & Execution
• Develop and implement integrated marketing strategies (offline + digital)
• Plan and execute campaigns to increase brand awareness and foot traffic
• Coordinate promotional activities, partnerships, and events
2. Digital Marketing & Growth
• Manage social media platforms (Instagram, TikTok, etc.)
• Create and oversee content that drives engagement and bookings
• Run and optimize digital campaigns (ads, promotions, offers)
• Track and improve conversion rates across digital channels
3. Business Development
• Identify new business opportunities and partnerships
• Drive customer acquisition and retention strategies
• Build relationships with influencers, corporate clients, and partners
4. Performance Tracking & Reporting
• Monitor campaign performance and ROI
• Analyze customer behavior and market trends
• Provide insights and recommendations for growth
Requirements & Qualifications
• Proven experience in marketing, business development, or brand growth roles
• Strong understanding of digital marketing and social media strategy
• Experience with offline marketing (events, partnerships, activations)
• Creative thinking with a strong commercial mindset
• Excellent communication and negotiation skills
• Ability to work independently in a hybrid setup
Core Competencies
• Marketing Strategy
• Digital Campaign Execution
• Sales & Growth Mindset
• Creativity & Brand Positioning
• Data-Driven Decision Making
What We Offer
• Competitive salary of ₦150,000
• Flexible hybrid work structure
• Opportunity to grow a lifestyle and wellness brand
• Dynamic and creative work environment
How to Apply
Interested and qualified candidates should send their CV to:
08101761993
Subject: Marketing Manager (Spa) – Ikeja
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Pay: ₦150,000.00 per hour
Work Location: In person