Job Description
Job Role: Head of Brand & Marketing – (BA)
Location: Lagos State
Job Type: Full-time
Salary: ₦400,000.00 - ₦600,000.00 per month
About Job
BA is evolving into a modern beauty brand, where studio experience, content, and products come together seamlessly. We are looking for a Head of Brand & Marketing to lead this transformation and build BA into a highly desirable, culture-driven beauty brand.
This is not a traditional marketing role. We are looking for someone with strong creative instinct, taste, and a deep understanding of modern beauty brands.
Job description:
Brand Direction
• Define and refine BA’s visual identity, tone, and overall brand feel
• Lead creative direction across campaigns, content, and product launches
• Ensure consistency across studio, digital platforms, and packaging
Content & Creative
• Develop and execute a clear, elevated content strategy
• Plan and direct shoots (models, lighting, styling, mood boards
• Create content that is not just visually appealing, but shareable and culture-relevant
Product Marketing
• Lead storytelling, positioning, and launch strategy for all products
• Work closely with product development on naming, messaging, and pricing
• Build anticipation and demand through structured launch campaigns
Studio Experience
• Translate the BA studio into a content-worthy, aspirational experience
• Identify opportunities to turn client visits into organic content moments
Influencer & Community
• Build relationships with aligned creators and tastemakers
• Develop a focused seeding and community strategy
Campaign Execution
• Plan and execute brand campaigns, launches, and key moments
• Track performance and optimize for growth and engagement
AI & Creative Direction (Key Requirement)
• High proficiency in the use of AI tools to enhance and direct creative output
• Ability to use AI for mood boarding, concept development, and pre-visualization of shoots
• Experience generating references for lighting, styling, set design, and composition using AI
• Ability to translate AI-generated concepts into real-life shoot execution
• Strong understanding of how to blend AI-assisted creativity with high-end, brand-consistent visuals
Who You Are
• Strong creative eye and attention to detail
• Deep understanding of beauty, content, and social media culture
• Experience in brand building, content strategy, or creative direction
• Able to translate ideas into clear, executable plans
• Confident decision-maker with strong taste and brand instinct
• Not afraid to challenge ideas and protect the brand
What We’re Looking For
This role is for someone who:
• Thinks beyond “posting content” and focuses on building desire
• Understands what makes a brand aspirational and relevant
• Can take ownership and lead with both creativity and structure
How to Apply
Please send
• Portfolio or examples of brands/content you’ve worked on
• Links to social media pages or campaigns you’ve led
• A short note on how you would elevate BA
To recruitmentbyomolara@gmail.com
Pay: ₦400,000.00 - ₦600,000.00 per month
Work Location: In person