Digital Marketing Executive at Bpawa Energies Limited

Lagos Full-time Undisclosed
Job Description
Bpawa Energies Limited - We are a dynamic, pre-revenue climate techstartup on a mission to transform how Africans manage and trade e-waste. With a groundbreaking product set to disrupt the market, we are building a passionate and innovative team to bring our vision to life.

We are recruiting to fill the position below: Job Title: Digital Marketing Executive Location: Surulere, Lagos Employment Type: Contract Description We are seeking an experienced Marketing Executive to lead and execute our marketing strategy, combining traditional and digital marketing approaches. This role is critical for building brand awareness, generating early traction, and setting the foundation for our go-to-market success. As our first marketing hire, you will have the opportunity to shape the marketing function and work closely with the founding team.

Key Responsibilities Marketing Strategy and Planning: Develop and execute a comprehensive marketing plan to support brand awareness, customer acquisition, and engagement. Conduct market research to identify customer needs, industry trends, and competitive positioning.

Brand Building and Traditional Marketing: Define and strengthen our brand identity, messaging, and value proposition. Create promotional materials (brochures, presentations, press releases) and manage offline marketing initiatives (events, networking, partnerships).

Digital Marketing: Design and implement digital campaigns across channels, including social media, email, SEO, PPC, and content marketing. Manage website content, performance analytics, and optimization for lead generation. Leverage marketing automation tools to nurture leads and drive conversions.

Content Creation and Management: Oversee the development of high-quality content (blogs, videos, infographics, case studies) that resonates with our target audience. Build and engage with a community of potential users across social platforms.

Analytics and Reporting: Track, measure, and report the performance of marketing campaigns, providing actionable insights for improvement. Use data-driven approaches to refine marketing strategies and optimize ROI.

Collaboration and Innovation: Work closely with the product and business development teams to align marketing efforts with company objectives. Identify and test new growth opportunities, channels, and tactics.

Requirements Interested candidates should possess relevant qualifications with experience.

Salary N80,000 - N100,000 / month Application Closing Date 30th March, 2026.
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Job Snapshot
  • Posted: Apr 26, 2026
  • Job Type: Full-time
  • Location: Lagos
  • Source: External