Job Description
WE ARE HIRING!Marketing & Brand Lead
Location: Lekki Epe Expressway Lagos State
Employment Type: Full-Time
REDOC HOMES is a forward-thinking real estate company committed to helping individuals and organizations build sustainable wealth through intelligent real estate investments. We are seeking a dynamic, creative, and results-driven Marketing & Brand Lead to lead our marketing initiatives, strengthen our brand presence, and drive business growth.
If you are passionate about branding, digital marketing, strategic communication, and creating impactful campaigns, we'd love to hear from you.
Key Responsibilities: Marketing Strategy
• Develop and execute annual and quarterly marketing strategies aligned with business objectives.
• Design and manage integrated marketing campaigns across digital and offline channels.
• Monitor market trends and competitor activities to identify growth opportunities.
Brand Management
• Strengthen and protect REDOC HOMES' brand identity across all platforms.
• Ensure consistency in brand messaging, visual identity, and customer experience.
• Position the company as a trusted authority in intelligent real estate investment.
Digital Marketing
• Develop and oversee digital marketing strategies across Instagram, Facebook, LinkedIn, YouTube, TikTok, WhatsApp, Email Marketing, Google Business Profile, and SEO.
• Plan, execute, and optimize paid advertising campaigns.
• Increase online visibility, engagement, and lead generation.
Content & Campaign Management
• Lead the company's content marketing strategy and editorial calendar.
• Develop engaging content for social media, blogs, newsletters, videos, and marketing campaigns.
• Coordinate educational and thought-leadership content that builds trust and brand authority.
Lead Generation & Growth
• Develop systems that generate high-quality leads and improve conversion rates.
• Optimize customer acquisition funnels and marketing automation processes.
• Support business development through effective demand-generation campaigns.
Analytics & Performance
• Monitor campaign performance using key marketing metrics and analytics.
• Prepare reports on lead quality, conversion rates, ROI, and marketing performance.
• Use data-driven insights to improve marketing effectiveness.
Partnerships & Communications
• Build strategic relationships with professional associations, financial institutions, investment communities, media partners, and diaspora organizations.
• Support public relations, corporate communications, and executive branding initiatives.
Requirements
• HND/Bachelor's degree in Marketing, Mass Communication, Business Administration, Digital Marketing, or a related field.
• Minimum of 4–6 years' experience in marketing, branding, or digital marketing, preferably within the real estate, financial services, or investment sector.
• Proven experience developing and executing successful marketing campaigns.
• Strong understanding of brand management and strategic marketing.
• Experience managing digital advertising and social media platforms.
• Knowledge of SEO, email marketing, content marketing, and marketing analytics.
• Proficiency in tools such as Google Analytics, Meta Business Suite, LinkedIn Campaign Manager, Canva, Adobe Creative Suite, CRM systems, and AI-powered marketing tools is an added advantage.
• Excellent communication, leadership, project management, and analytical skills.
Required Skills
• Strategic Marketing
• Brand Management
• Digital Marketing
• Content Creation & Storytelling
• Campaign Planning & Execution
• Social Media Management
• Search Engine Optimization (SEO)
• Email Marketing
• Marketing Analytics & Reporting
• Lead Generation
• Public Relations & Corporate Communications
• Leadership & Team Management
• Creative Thinking
• Data Analysis
• Excellent Written and Verbal Communication
What We Offer
• Competitive Salary
• Career Growth and Leadership Opportunities
• Collaborative and Innovative Work Environment
• Continuous Learning and Professional Development
• Opportunity to build and shape a leading real estate brand
How to Apply
Interested and qualified candidates should send their CV, Cover Letter, and Portfolio (or links to previous marketing campaigns/projects) to: hr@jimlad.com
Job Type: Full-time
Pay: ₦250,000.00 - ₦300,000.00 per month
Work Location: In person
