Job Description
Location: Lagos, Nigeria Employment Type: Full-Time | Hybrid — 4 days on-site, 1 day remote Compensation: ₦350,000
Reports to: Founder/CEO About Us
GLOW Health is an integrative health and wellness clinic in Lagos, offering personalized, evidence-informed wellness services and an exceptional client experience.
We are looking for a creative, commercially minded Digital Marketing & Creative Manager to take ownership of our marketing, digital presence and day-to-day brand communication.
This is a hands-on role for someone who can think strategically and execute. Marketing here is not simply posting on social media. You should be able to develop ideas, write and create compelling content, run campaigns, and turn marketing activity into awareness, engagement and new and returning clients. Key Responsibilities
Develop and execute GLOW’s overall digital marketing and content strategy
Manage our social media platforms, including content planning, scheduling and community engagement
Write clear, polished copy across captions, campaigns, newsletters, website content and client communications, and edit and proofread all published material to a high standard
Create and edit photo, video and short-form content for a health and wellness brand, while maintaining client confidentiality and consent standards at all times
Design high-quality everyday graphics for social media, promotions, campaigns and marketing materials
Plan and execute campaigns for services, promotions, launches and events
Identify opportunities for partnerships, collaborations, marketing and client acquisition
Maintain a consistent brand identity, visual standard and tone of voice across all platforms
Support paid digital advertising and campaign optimization
Track performance, engagement, leads and conversions, and use those insights to improve strategy
Work with external designers and creative partners on more specialized projects What We’re Looking For
Excellent written and spoken English, with strong copywriting, editing and proofreading skills Strong command of digital marketing, social media, content creation and visual design
Comfortable both behind the strategy and behind the camera, with strong working knowledge of Canva, Adobe Creative Suite and video editing tools
Able to build a compelling visual story for a healthcare and wellness brand without relying on client-facing footage
Creative, proactive, organized and results-driven, with the confidence to own projects end to end
Strong communication and collaboration skills when working with clinical staff, external partners and management Nice to Have
Experience with wellness, healthcare, beauty, hospitality, luxury or lifestyle brands
Experience with email marketing platforms and Meta Ads Manager
Basic photography or videography equipment and the skills to use it
Familiarity with project management or content planning tools A strong portfolio and demonstrated results matter more than any single item above. The role includes a three-month probationary period with defined performance objectives. How to Apply
Please submit your CV and a portfolio of relevant work. Your portfolio should include content you personally created, accounts or campaigns you have managed, graphic design work, video and Reels, and any projects with measurable results.
Applications submitted without a portfolio will not be considered.
